Wednesday, 23 September 2015

Market and Trend Research

Today we went into central London to go into shops and do research on current trends, look at window displays and collect leaflets, catalogues and anything else we felt would help us with out project. 



We started off by going to soho to do some fabric shopping. Although it may not have been exactly what our task was we found that this would be useful for our research in terms of colour and also help with our designs when thinking what fabrics to use. This was a really brilliant thing to do because two of the fabric shops gave us little catalogues with all of the different types of fabrics, with the names and properties. I also got some samples which are similar colours to the colour mood board that I did on Sunday.



Next we went to liberty and on the way took photos of any window displays that we found interesting. I love going to Liberty because you're able to get close to amazing designer clothes and even try them. I didn't get many good photos cause the lighting wasn't the best but it was interesting to look, really closely at the designs and see all of the little details that make these clothes high fashion. I also thought that the window displays at Liberty were really cool, something Liberty is know for. 



After we went to selfridges where we saw apmore amazing fashion, similar to the ones in Liberty.




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